Behind the Price Tag & Why We are Proud of It

 

Why Sustainable Fashion is More Expensive & Why Krpa is Proud of It.

Let’s be honest: when you first see the price of a sustainable garment, your instinct might be to compare it to a fast fashion alternative. ₹1,000 for a T-shirt? ₹2,500 for a Hoodie? But here’s the truth: sustainable fashion isn’t overpriced—fast fashion is underpriced.

At Krpa, we don’t just make clothes. We make choices. Every thread, every stitch, every decision is rooted in care—for the planet, for the people who make our garments, and for you.

The Real Cost of Conscious Clothing

Fast fashion has trained us to expect cheap clothes. But what we don’t see is the hidden cost: underpaid workers, polluted rivers, mountains of textile waste. At Krpa, we choose a different path.

We work with ethical production partners who understand the value of craftsmanship and sustainability. Our garments are made using print-on-demand technology, which means:

• We only produce what’s needed
• We avoid overstock and landfill waste
• We reduce our carbon footprint with every order

This model isn’t just efficient—it’s respectful. It respects the environment, the maker, and the wearer.

Why Our Fabrics Feel Different—and Cost More

When you slip into a Krpa piece, you’ll feel the difference. That’s because we use eco-friendly materials that are softer on your skin and gentler on the planet. These fabrics are:

• Responsibly sourced
• Free from harsh chemicals
• Designed to last longer than fast fashion alternatives

Sourcing these materials costs more—but we believe your body and the Earth deserve better.

Made with Intention, Not in Bulk

Mass production is fast, cheap, and wasteful. Krpa takes the opposite approach. We produce in small batches, often made-to-order, which allows us to:

• Minimize waste
• Focus on quality
• Offer unique, thoughtful designs

This slower process means higher costs—but it also means higher integrity.

Longevity Is the New Luxury

A Krpa garment isn’t just for one season—it’s for many. We design with timelessness in mind, so you can wear your pieces again and again. That’s why our clothes feature:

• Durable stitching
• Versatile silhouettes
• Minimalist aesthetics that never go out of style

So, while the upfront cost may be higher, the cost-per-wear is dramatically lower. You’re not buying disposable fashion—you’re investing in something that lasts.

 

You’re Not Just Buying Clothes. You’re Buying Values.

At Krpa, we believe fashion should feel good—not just on your skin, but in your soul. Every purchase is a vote for a better future—one where clothing is made with care, worn with pride, and never taken for granted.

So yes, sustainable fashion costs more. But it also gives more—to the planet, to the people behind the seams, and to you.

 

Want to Invest in Clothes?

Go Ahead: krpa.in